Social media, Personal Branding, Career Giulia Traverso Social media, Personal Branding, Career Giulia Traverso

The successful growth strategy of unskilled influencers building up their digital empire

One of the benefits of social media is that you can stay updated on what is happening in the life of friends and acquaintances without having to meet them. This is especially true for old mates from school, those that you left behind ages ago when you decided to move to another city to pursue your studies.

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Career, Personal Branding Giulia Traverso Career, Personal Branding Giulia Traverso

The one strategy you need to become a thought-provoking thought leader on linkedin

Sometimes I don’t feel like working. At all. So much so that I rather clean all the toilets of my company’s offices here in Switzerland than working. I’m aware that asking my boss to clean the toilets will only get me so far and this is why I devised another long-term strategy to fight against lazy days at work.

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